Border Collie Classic 2024

Although the BCC has it’s own logo, I wanted to combine the BCC yellow with Iconix purple as Iconix hosted it in the UK this year. I also created a bit of a new logo/banner combo – as I wanted the letters “BCC” to be a little bit more clear. It was important to still keep the original logo everywhere, but to add our own design into it to welcome everyone to the UK.

For this show I designed the podium, t-shirts, hoodies, toys, blankets, finalist tickets and an exclusive Better Dog shaker. I will post more about Better Dog soon 🙂